#TravelAgentHacks 2: How To Personalise Booking Experiences

Welcome back to our #TravelAgentHacks series - created to give you the best tips and tricks for your successful travel agent career.

 

By now, you should be well on your way to becoming a destination specialist.

 

This week we’re here to tell you why it is important to personalise booking experiences. We’ve thrown in a few hacks on how to do it too.

 

Personalising the booking experience is very important. For you it might be just another day at the office, but for the person in front of you - this trip could be the start of a life-changing experience.

 

A successful travel agent knows it is their job to give customers their best possible experience no matter the reason for their trip. And because no two people are the same, everyone’s needs and wants are going to be different.

 

Personalising a trip will not only lead to higher client satisfaction, it will also lead to return customers, referrals and a whole lot of self satisfaction for you. It’s a win-win.

 

There’s loads of different ways to personalise the booking experience, but we say start with taking the time to really listen to your client.

 

Learn their needs and wants and likes and dislikes. If they’re uncertain or flexible you can always come up with a set of questions to ask them and surprise them with some great options.

 

You will also need to let your expertise shine and make sure you can give them a unique and up-to-date experience they can’t find on the internet. If they’re food-lovers touring Italy, surprise them with VIP tickets to a local food festival or a booking at a new restaurant.

 

Finally, be flexible for your client throughout the entire process and be prepared for anything that could go wrong. Take out the stress and worry for your client and show them you are there to help them personally if anything goes wrong or they want to change something last minute. Rescheduling their hotel bookings or finding alternatives to a delayed flight so they don’t miss their connections should feel effortless for them.

Enrol in our three-day Successful Sales Techniques short course where you will develop the confidence and skills you need to be a successful travel agent. Build rapport with your customers, understand the sales process and sell what your customer really wants!